About Us


Jiangsu Lihua Agricultural Development (Group) Co., Ltd. was established in 1961. As of the end of 2020, it has more than 300 employees, a self owned land area of 34365 ㎡, and a self owned business warehouse of 17595 ㎡.Currently, there are five major production and operation businesses: agricultural machinery, agriculture, automotive sales, cross-border e-commerce, and smart agriculture. 

Company Profile

LiHua Group





34365 ㎡

Land area




LiHua group has invested in building 4S stores for agricultural machinery brands such as Kubota, John Deere, YTO, CASE IH, NewHolland, XAG, and Lovol Agricultural Equipment in Yancheng. And under the name of "Lihua Agricultural Machinery", chain stores have been established in major counties (cities, districts) both inside and outside the province.Currently, there are more than 50 direct stores, chain stores, and secondary branches established in Jiangsu, Zhejiang, and Shanghai.

Our Strength

LiHua Group is the agent service provider of many well-known agricultural machinery brands at home and abroad, the "standing director unit" and "exemplary organization of high-quality service" of China Agricultural Machinery Circulation Association, and passed the ISO9001 quality management system certification in 2016. The group has been ranked among the top 100 agricultural machinery circulation enterprises in China for many consecutive years, and is a backbone enterprise of agricultural machinery circulation in Jiangsu region.


Development Strategy

The development strategy of the company is to implement "one body, two wings": with agricultural machinery as the main body and agricultural seed industry and agricultural technology as the two wings, actively expanding the company's own farm seed industry breeding base, and actively researching and promoting smart agricultural technology. Provide services in agricultural machinery, agricultural means of production, agronomy and farming, including intelligent agricultural machinery equipment, intelligent irrigation, Internet of Things+, intelligent agricultural management system, seed breeding, pesticides, fertilizers and other agricultural means of production, and gradually transform the company into an equipment supplier and technical service provider facing the whole agricultural process and the whole industrial chain.